MLM Training- It’s OFFICIAL-In April, HBRN had 22,000 NEW Listeners

Home Business Radio.

Do you ever get news that rocks your mlm home business?

Have you ever heard something that REALLY made your home business dance?

Well….maybe not dance.

But maybe smile?

Well, it was quite a surprise and blessing if you are in the network marketing home business like we are.

Paul Saunders and myself on  January 31, 2012, launched the Home Business Radio Network to the world, with little fanfare as we were in beta, and were actually testing out the software that had been developed to insure it’s functionality.

It had it’s glitches the first couple of months and lots of tweaking went on.

But little by little, we re-calibrated the timing and the songs and shows until it was were it wanted it to be most of the time. We are still tweaking a little but it really is performing well.

When we launched, we had some listeners, but not a lot. We were not disappointed as if the network and software messed up, we were messing up to a small group of people.

But somehow it started catching on, without ANY marketing on our part YET.

And the first 30 days, we had a couple of thousand listeners.

The next 30 was a little better, but not much.

But in April, the word of mouth really started to hit momentum, and the next thing we knew, the listening audience really started showing up from all over the world. And it grew and grew and grew.

And when we got the numbers back for April, we were quite surprised as we had over 22,000 NEW listeners, according to the analytics.

And we may more then DOUBLE that in May.

And this does NOT count the listeners already listening. These are NEW listeners.

And we just want to say THANK YOU from all the folks around the world that have tuned in to the Home Business radio Network.

All the show hosts have made a HUGE effort with their shows as well as Troy Dooly with the HBRN News desk, and the other specials we have done. It has all worked so well.

There are 3 reasons why that I believe that we have this many new listeners:

1. High Quality Content on the shows.

We are blessed to have some of the most powerful Thought Leaders in the home business profession with shows.

2. Great Music that keeps you uplifted.

Paul Saunders has been in the radio industry for over 30 years, with half of it being with the BBC, and KNOWS music. He has put together some amazing show lists that are inspiring and keeps your feet moving, with a focus of most of it being from the 80s, 90,s and 2000 until today.

3. Inspiration.

HBRN has many inspiring shows, but we have found that one of the most popular things on the network are the “Million Dollar Moments.” These are the show hosts giving a quote, and then talking about it and encouraging the listeners, with a bed of music underneath the 1 minute spot.

We also are starting “Timeless Success Nuggets” soon with 5 minute nugget spots featuring Success Pioneers in their own voice,  like Earl Nightingale, Napoleon Hill, Dale Carnegie, and W. Clement Stone and more.

All of this will help you that much more in your network marketing direct sales business.

Listen DAILY to the Home Business Radio Network. It will teach you, inspire you, and GROW you and your mlm home based business!

FREE Social Media recruiting ebook- Social Recruiting Power- over 50 secrets!

blessings…doug firebaugh

(c) 2012 all rights reserved

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MLM Recruiting- What To Say When You Leave a Voice Mail

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MLM Voice Mail Message Training.

Do you ever get a voice mail either on a cell phone & when you use your office line or even skype in your mlm prospecting for your home business?

Have you ever just hung up on your mlm prospect because you did not know what to say?

Would you like to know some things you can say that will PULL the prospect towards you?

Many people when they hear a voice mail…

FREEZE.

They simply do not know what to do- especially with their warm market. They do  not want to look foolish by leaving a silly message, so what do they do?

THEY HANG UP!

What is THAT costing you with that ONE ACTION?

A Lot.

Here are 4 powerful things you can do when a voice mail comes on.

OK- what happens if they are not home and this VOICE MAIL starts?

Here is a thought:

You may want to leave a Voice Mail Message.

Here is a Golden Nugget:

Make it short, energetic, and arouses curiosity.

1) Warm Market Voice Mail Message 1 –“Need to chat with you.”

“Casey, this is Len. Do me a favor- please give me a call. I need to chat with you for a minute. Thanks!”
“Karen, this is Mary. When you get in, please give me a call as I need some help and need to chat with you. Thanks and looking forward to talking.
“Jennifer, this is Jodi. It was so good seeing you last week. Please give me a call as I need to chat with you for a minute as I need a little help if you would. Thanks and look forward to chatting again.”

2) Warm Market Voice Mail Message 2 – “Question to ask you.”

“Hey Lisa, this is Susie. Do me a favor-please give me a call.  I have a question to ask you. Thanks.” (***The Question you have- Do you know anyone that is suffering from______? I would like to talk to them”)
“Hi Terry, Don here. When you get in please give me a call. I have a question to ask you. Look forward to talking.” (***Question: Who do you know that is looking for more income?”)
Hi Dale, this is Barry. Listen need to talk as I have a question. Please give me a call when you can. Thanks and look forward to talking.”

3)  Warm Market Voice Mail Message 3- “Curious about something.”

“Lou, this is Rob. Do me a favor – give me a call. I am curious about something. Look forward to chatting.”
“”Alice, this is Frank. Please give me a call when you can. I am curious about something and want to chat. Thanks.
“Steve, this is Rika. When you can, please give me call. I am curious about something and want to ask you a question. Thanks and looking forward to it.”

4) Warm Market Voice Mail Message 4- “Could use your help on something.”

“Denise, this is your friend Ashley. I sure could use your help with something. Please give me a buzz-thanks!”
“Harriet, this is Gary. Do me a favor- give a call- I could use some help on something and thought you may be able to. Thanks.”

Practice these daily, and you will find that they will accelerate your mlm recruiting success for your home business.

FREE Social Media Recruiting ebook- Social Recruiting Power- over 50 secrets!

FREE mp3 download- the 7 Biggest Mistakes Made in Network Marketing NO ONE will tell you”

blessings…doug firebaugh

(c) 2012 all rights reserved

MLM training related Posts:

5 MORE Powerful MLM Prospecting Scripts

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MLM Training- The 7 Most DEADLY Mistakes Made in Phone Prospecting

mlm telephone home business

mlm telephone prospecting

MLM Phone Prospecting Mistakes.

How much do you use the telephone in your home based business?

Do you often feel after the call you did something wrong in your phone conversation for your network marketing business?

How would you like to find out some common but DEADLY mistakes made in mlm telephone prospecting?

Phone prospecting is part ART and part Science. it really is something that must be “PDRed”

PRACTICED.

DRILLED.

REHEARSED.

Telephone MLM Prospecting MUST be practiced on a daily basis and mastered in this profession. Home business success is about having a “TEA Party.”

Taking Effective Action.

And that includes the telephone whether the mlm prospect came from an online lead generation campaign or an offline conversation. Many telephone conversations we hold do NOTHING to move the home business forward, as they contain mistakes and often goof ups that should not have happened.

NOTE:  Success in Network Marketing Telephone Prospecting is based on IMPACT- NOT information.

And that is why that home business owners often crash and burn on the telephone…they are more interested in INFORMING the prospect, versus IMPACTING the prospect.

Are YOU making that  mistake?

Conversation is the Nuclear Core of a telephone prospecting effort. But often we move from conversation to SELLING without even realizing it.

Do YOU do that?

I teach this stuff, and often see myself moving into a more aggressive mode and have to back off to not scare off the training or coaching prospect.

What ARE the 5 Most Deadly Mistakes made in MLM Telephone prospecting?

The 5 Deadliest Mistakes made in MLM Recruiting Telephone Calls:

1) Staying on the telephone too long.

This is a HUGE One. Staying on too long of a time is too little respect for your time. And it also makes the prospect ask themselves, “Do I have TIME to do this? This is taking a long time…”

I have always taught that you tell the prospect you have only a COUPLE of minutes, and then you have to go. And if it takes longer, ASK them for more time. “It looks like I need a couple of more minutes. Would that be ok, and then we can finish this call.”

FIVE minutes max is what my phone calls were. If you cannot get the, to at  least look or listen by then, you are doing something wrong or they are not for this business.

2) Focusing on a presentation, not a conversation.

Rule of IAAC = It’s ALL About Conversation.

Conversation RULES as you know in  network marketing mlm. Do NOT PITCH. Hold a conversation with them, find out what they are looking for, and then help them find it with your business.

3) Focusing too much on what you want and not what THEY want.

Think TINY= Their Interests Not yours.

Micro works better in this business then “selfcro” as I call it. Focus on what THEY want to talk about and where they want their life to go. Focus on what they can GET, not you.

4) Talking way too much.

Let the prospect talk, and you listen. Ask questions, and lots of them.

ASK = Assuring Success Knowledge.

That is SO TRUE. Ask the prospect questions. How many? I have taught for years in any telephone conversation, AT LEAST 5 questions per conversation. FIND OUT what they are looking to PULL IN their life. Then help them PULL baby!

5) Letting the prospect control the conversation.

Always use questions to maintain control –keep focused. If you lose contriol of the conversation, you have lost control of your business with them.

If they try and wrestle the conversation away from you- TAKE BACK IMMEDIATELY Control of the conversation.

How?

ASK a question and then ask another one.

6) Pressuring the prospect.

LET THE PRESSURE OFF! It will kill your business in network marketing. Pressure tells the prospect you are DESPERATE.

You are NOT.

Tell them you only want the best for them, and nothing else.

7) Focusing on results, not making it The Greatest Call you have ever done!

Results are critical no doubt. But if you focus on the CALL and making it the GREATEST call you have ever done, then the results will be there.

Results RULE, but a GREAT CALL gives you the Results you are seeking.

These are 7 Deadly Mistakes made in mlm network marketing telephone prospect for home business.

FREE Social Media Recruiting ebook-Social Recruiting Power- over 50 secrets!

FREE mp3 download- the 7 Biggest Mistakes made in Network Marketing NO ONE will tell you.

blessings….doug firebaugh

(c) 2012 all rights reserved

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5 MORE Powerful MLM Telephone prospecting Scripts

A Powerful MLM Social Media Prospecting Formula

MLM Training – 5 MORE Powerful Phone Recruiting Scripts

home business phone scripts

network marketing phone scripts

MLM Recruiting Phone Scripts.

Do you use the telephone for your network marketing?

How often do you use the phone for your mlm home business?

Would 5 powerful mlm telephone recruiting scripts help?

There are what we call “Talking Points” in training. I personally think that totally scripted inflexible phone scripts can work more against you, then work for you.

Why?

Many times, it seems that the distributor is READING it and sounds like it. I believe that maybe having some flexibility in what you say is a whole lot more professional and a whole lot more effective.

I have taught “Phone Script Points” for years and have found that they are not only effective but also powerful.

Here are 5 MORE Powerful Telephone Recruiting Scripts

1)  I ran across a new idea that I want you to know about.

“Kim, this past week has been an amazing week. I ran across an incredible idea and want to run an idea past you for possibly some friends that you know. Do you have some time tomorrow?”

“Barb, I need your help. I ran across an idea recently and would love to run it past you, as I believe it can help some people you know. When do you have 10 minutes this week?”

2) I want to ask you an off the wall question.

“Sue, if you don’t mind, I would like to ask you an off the wall question: Are you happy with what you are doing for a living or do you want more out of life?”

“Sally, I want to ask an off the wall question: have you ever thought about having enough money that you did not have to work? So have I and have been thinking about it a lot. Let me tell you my thoughts…”

3.)  Have you ever thought about owning your own business?

“Lane, I have a question that has been on my mind a lot lately, and was wondering if it has crossed your mind. Have you ever thought about owning your own business or even a part time business out of your home? What have you been thinking?”

“Nan, I have been thinking lately of the future and where my life is headed, and was wondering if you have ever thought about owning your own business like I have been. Tell me what you have been thinking.

4)  That is really interesting…Tell me more…

“Wow- that is horrible about your job! Tell me more…”
“That is interesting. I did not know you felt that way. Tell me more…”
“Lisa, that is where I am –I am looking for more money too-tell me more about what you are looking for….”

5.  Hey- do you have a second?

“Do you have a second? I have discovered something that I believe will help some people we both know.”

“Do you have a second? I need to run soemthing past you and see if it would help anyone you know.”

These are 5 powerful phione recruiting scripts that will WORK for your network marketing home business.

FREE Social Media Recruiting ebook- Social Recruiting Power- over 50 secrets!

blessings…doug firebaugh

(c) 2012 all rights reserved

MLM Training Related Posts:

7 Powerful Phone Prospecting Scripts

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MLM Social Media- The 3 Secrets of Recruiting with Pinterest Most Miss

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mlm network marketing pinterest

MLM Pinterest Training for Home business.

Are you using the new social networking site Pinterest for your sponsoring and recruiting in your network marketing home business?

How would you do that if you have never used Pinterest before for your home based business?

Would 3 little known secrets help you in your mlm efforts?

Here is an astonishing FACT:

Most distributors and consultants- around 95% or higher, are NOT on Pinterest and most who are have no clue on how to recruit and sponsor using this amazing software.

I have done some research on Pinterest and the home business profession and have found that 65% of the people we asked, had never even heard of Pinterest. THAT was shocking. Because unless you are living in a cave, Pinterest is ALL OVER the web and social media sites being talked about.

Where ARE YOU with the Power of Pinterest?

There are three very powerful secrets to recruiting with Pinterest that most miss, and most never have even thought about that are on the social site.

if you can connect and embrace these 3 secrets for mlm recruiting, you will find that your home business can accelerate dramatically with the prospects on Pinterest.

By the way, if you are looking for some Powerful training on Pinterest, check out Pinterest Recruiting with special guest Tar’Lese Rideaux!  This Pinterest recruiting training walks you step by step on how to use Pinterest with your business and with your recruiting.  Check it out:

Pinterest Recruiting

Here are three secrets to recruiting with Pinterest hat will help rock your mlm network marketing business:

1. The Secret of EMOTION.

What DRIVES Pinterest?

EYE CANDY. 

Pretty pictures.

Drop dead gorgeous images.

Pithy quotes.

And on and on. The images on Pinterest are EYEBALL PULLING to say the least.

THIS can work in your favor!in your niche.

If you can search for images on Pinterest and find those images in your niche, and then start commenting on the images with EMOTION as well as put up images yourself that will get folks emotional, you can then connect with them and start a conversation.

People on Pinterest are HIGHLY emotional folks, and play into that fact. get them emotional about losing weight, looking younger, staying fit, traveling, or whatever your product is about.

Emotion will MOVE THEM….towards wanting to know you.

2. The Secret of Women LOOKING.

80% of Pinterest is women, and most are six figure households. And they are LOOKING at the images and loving the sites.

So…what does your product do that will help their family, their life, their physical appearance,  their future, their social life, their destiny?

If you KNOW women are LOOKING– then get in the way of their eyeballs.

Get their attention and give them a reason to pay attention. Do NOT try and sell them- but educate them on one small possibility with an image. Show them an image of what their life COULD be like. Show them an image of what THEY could look like by connecting with you.

A Picture they say is worth a thousand words. On Pinterest, it is worth a million.

3. The Secret of VIDEOS.

Did you know you can pin videos on Pinterest?

Most do not.

And if you have an interesting video with skin tips or weight loss tips, IT WILL BE WATCHED. Just make sure that you keyword the description correctly that will PULL EYEBALLS to look at your video. And give a FREEBIE away at the end and ask them to follow you.

They will.

These are 3 powerful Pinterest Secrets for recruiting for your mlm network marketing work at home business.

FREE Social media Recruiting ebook- Social Recruiting Power-over 50 secrets!

FREE mp3 download- the 7 Biggest Mistakes Made in Network Marketing NO ONE will Tell You

blessings…doug firebaugh

(c) 2012 all rights reserved

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MLM Training- 7 Powerful MLM Telephone Prospecting Scripts for Recruiting

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mlm telephone home business

MLM Telephone Prospecting Scripts.

Do you have a question or phrase that you use in your home business?

Are you asking the RIGHT questions in your network marketing business?

Would you like to learn 7 powerful mlm telephone scripts?

The single greatest tool you can still use today in your mlm prospecting and recruiting in your netwok marketing business is the TELEPHONE.

Yes, I am a huge fan of online recruiting, and teach it. But you STILL must use the telephone in your reaching out, training, and opening up the relationship to the next level.

Even cold market calling on the telephone. I did that for years and used numerous talking point scripts that worked.

I have done several posts on mlm telephone prospecting scripts as well as mlm recruiting scripts, but these 7 scripts ROCK and will help you in your mlm telephone prospecting.

Here are 7 powerful MLM Telephone Prospecting Scripts for Recruiting:

 1) “I wanted to make you aware of it.”

“And Robin, when I ran across this, I though this would be something you could use, and I wanted to make you aware of it.”
“Larry, there are a lot of great things I have seen lately, but one I have found stands out, and I wanted to make you aware of it.”
“Tisa, I need to talk to you, because I have stumbled across something that I know you will want to be made aware of, if you are not already. Have you ever heard of_________?”

2) “If the right thing came along…?”

“By the way, let me ask you a question. You said last week that you needed more money. If the right thing came along and you knew it was right for you, and you could make great money without changing a thing you are doing-would you want to know about it?
“And I have an off the wall question I want to ask you- if the right thing came along and you knew it was right for you and you could make really good money with it, would you want to explore it?”

3)  “Have you heard about this yet?”

“Just curious… Have you been head about this—it is about an amazing advancement in (Technology, Skin care, Nutrition, Internet, Travel, Insurance, etc)? Here… take a look at this… it’s amazing!”
“Don, have you heard about this yet? Someone showed it to me and I was blown away by it. Let me show you….”
“Lois, have you heard about this yet-a new way to ___________.”

4) The Power Practice Approach 1 – “Live Presentation.”

Tom, are you busy? I need some help. I have recently partnered with a company that has asked me to do 5 presentations this week, and I need someone to practice on before I go live. If I am going to mess up, I would rather it be in front of you, then someone else. When do you have ten minutes this week I can run by?”

5 ) The Power Practice Approach 3 – “Nervous.”

“Terri, I need your help on something. I recently joined up with a company, and to be honest, they have asked me to do some presentations this week, I am really nervous about doing them without practicing first, and was wondering if I could practice on you first. I really need your help. When would be a good time?”

6) The Power Practice Approach 4 – “Keep your checkbook.”

“Terry, I could use your help this week. I have recently joined up with a company and they have asked me to do several presentations this month. I need to practice on someone before I do the presentations. Keep your checkbook in the drawer, as I am not going to try and sell you anything- I just need to practice on someone. When are you going to be home?”

7)  From the Heart Approach.

“Karen, I need your help on something. I have done something I have always wanted and dreamed of doing- I have started my own business. I wanted more control over my future and life. Now before you start rolling your eyes, I want you to know I am very aware of the risks, but it is also a risk if I never did it.
 How you can help me is simple- I would like for you to look at possibly becoming a customer, and even pointing me in the right direction of someone you might know that this business would be right for and needs some extra income. And the worst case scenario I need you at least as a cheerleader cheering me on as your support would mean the world to me. When can we get together?”

These are 7 mlm telephone prospecting scripts that will help enhance your mlm prospecting for your home based business.

FREE Social Media Recruiting ebook- Social Recruiting Power- over 50 secrets

FREE mp3 download – The 7 Biggest Mistakes Made in Network Marketing NO ONE will tell You

blessings…doug firebaugh

(c) 2012 all rights reserved

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12 Powerful MLM Telephone Recruiting Scripts

 

 

MLM Social Media- A Powerful Social Media MLM Prospecting Formula

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MLM Social Media Prospecting Tips.

Do your network marketing prospects always seem to be less than you need in numbers?

Are you frustrated that you never have ENOUGH MLM Prospects?

Would you like to learn a little MLM Prospecting Secret that GUARANTEES you will have an overflow of home business prospects?

Here is a little MLM Social Media Prospecting Tip you your network marketing business:

It is all about your prospects “falling through the cracks”- you MUST have so many prospects in the pipeline to follow up on, you cannot keep up and forget to call some of them back.

Simply, most people do not anywhere near the number of folks they need looking at their business. It seems that there is almost a “prospecting mediocrity” that exists and tells
people that if you have 4,5, or 6 people looking at the business, you are doing
this business right.

NOT!

That is why most people fail in this business, because of all the “Mediocre Myths” out in
the industry. Most people do not understand that the number of people you have
looking at the business plus the quality of people equals the amount of your
ongoing Success. It is that simple. Let’s put it in a different format:

Number of PEOPLE + Quality of PEOPLE = Your ongoing Prospecting Success in Network Marketing.

Yes, belief, personal development, decision, and Leadership are critical elements as
well, but it is the number and the quality of prospects that you have that really tell the story.

And many distributors/consultants have way too few people at any one given time looking at the business.

Why?

Setting Prospecting Limits.

They limit themselves to a narrow group of people that eventually they reach the limit to
what they can do with the list. And then they end up leaving saying the business
does not work.

It DOES work, and works well. IF you know how to work it RIGHT and give it time to
work. But most people simply do not believe that because of their lack of
Success.

But do NOT let that be you.

There is a new medium that can bring more prospects to you than you can call on- and it is the Social Media and Mobile Marketing phenomenon.

You need to become a part of it to find the number of people you need to create Success.

Donni had a business and was struggling in it. She was not a happy camper because she quit
her job when she had her baby, and this HAD to work. But it was not. She was
starting to get worried, as her husband.

Donni decided to follow some advice, and get into the social media zone. She studied
it, and learned it well, and within 45 days, her whole business had turned
around, because she was getting 5-15 leads a DAY, and all because she followed
a well thought out plan.  Her volume grew dramatically, and so did her income. She went from having 3 to 4 people in the pipeline to over 40 in the pipeline.

Today, she has tripled what she earned at her job, and it continues to grow monthly. Would YOU like to have that kind of Success? You can and will- all you need to do is learn what I am teaching you on this blog, and the PRACTICE it, and then DO IT.

Does it REALLY take a lot of folks to succeed?

Words of Wisdom.

Let’s listen to what my Mentor has to say:

 “Someone asked me one time how do you REALLY know you are doing this business right? I simply answered, ‘When your prospects start falling through the cracks.’ That means that you have so many people in the pipeline looking at the business that literally you forget to call some of them because there are so many people to follow up on. How can you do that today with people being so guarded?

 “Simple. Go Social. Learn all you can about the new Social Media approach to Network Marketing prospecting and recruiting- known as Recruiting MagneTechs. This is magnetic power for your finding leads and recruiting. Finding good leads is the most critical piece of the Success puzzle in Network Marketing.

But most do not find these kind of great leads because they limit themselves to who they know. Can calling people that you know work? Absolutely! It works great and is part of the traditional way to do this business. And everyone who gets into this industry needs to start calling on the people they know. But also- not be limited to that number either.

“If you are going to succeed today long term, you need a blend of the traditional way of doing this business, and the non- traditional. It is called “Co-Traditional Network Marketing.” If you can blend the two in your business, you will find that your business will be in OVERDRIVE and start giving you the results that you are looking for.

 “Does it take some time? Of course. Every new path in any industry has a learning curve. But you can shorten that curve by 80% by finding a good program that will teach you what you need to do to make that happen.  

“Folks that understand and embrace the new Social and Mobile path of Success in home business, will become the new millionaires in this wonderful industry.”

How many do YOU have in the pipeline looking at the business?

And if you are just looking at having a home business, you need to start it off right.
Call your warm market, but also start familiarizing yourself with the social media market. Both combined can make a tremendous one-two punch in your mlm social media prospecting.

 FREE Social Recruiting ebook- Social Recruiting Power-over 50 secrets!

FREE mp3 download- “The 7 Biggest Mistakes Made in Network Marketing NO ONE will Tell You”

blessings…doug firebaugh

(c) 2012 all rights reserved

MLM Training Related Posts:

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12 Power MLM Prospecting Scripts that WORK

MLM Training- Are YOU One of the 3 Stooges in Your Home Business?

mlm network marketing three stooges

mlm home business

MLM Three Stooges.

Do you know a Home business stooge that you may be prospecting for your network marketing business?

Are you familiar with the Three Stooges?

How would you like to learn how they can possibly play into your home based business?

I love PR and Local Media for a home business. You can get an enormous amount of prospects and exposure for your business. That is here the Three Stooges come in.

Marsha Friedman who is an incredible PR expert, has this really cool post about the Three Stooges and PR,  but is SO applicable to a home business and your prospects, as well as your mlm team.

This is a FUN post, and I know you are going to enjoy it. Here is a home business strategy wrapped around the Three Stooges…

Don’t  be a Stooge When it Comes to Marketing

Article  at a glance:

If you hire a PR firm, let it do its  job.
Go ahead and make waves – get   noticed!
Never believe “no one’s interested in you.”

The guys I know are all looking forward to The Three Stooges remake opening  in theaters this weekend. They think Moe, Larry and Curly’s  harebrained schemes, silly missteps, and thwacks, smacks and blindside attacks are hysterically funny.

Heck, I don’t need to go to the movies for slapstick – I’ve got men in my life!   (Kidding, of course.)

Everyone – yes, women, to – can be a stooge now and then. Lifelong “Stooges” fan Alex  Hinojosa, our senior campaign manager at EMSI, says if you  watch enough of their films, you start seeing their  personalities in the people you meet. And just like on the big screen, the Moes, Larrys and Curlys of the world get  themselves into loads of trouble. It happens all the time with  PR.

The Moe:   

He’s the client who knows everything. (So why on earth did he hire PR professionals?) Moe will bark and bang and bully to get things done his (or her) way even though he’s never coordinated a media campaign, never worked in radio, TV or newspapers and doesn’t know a tweet from a twit.

He’s the client who insists on rewriting his media pitches because he thinks they should be longer and more detailed. (Succinct communications are what catch the attention of busy journalists and show hosts, but he disagrees.) He insists his angle is  much more likely to interest a talk show host, even though  he’s never hosted a talk show. Would you perform surgery on yourself? Moe would! And, with disastrous results!

If you’re going to be a Moe, at least get a better haircut.

The Larry:

Easygoing and passive, he doesn’t want to stir up controversy or offend anyone. No matter what the medium, he  insists on appealing only to audiences and show hosts that already agree with his message, so he misses out on the opportunity to win over new fans – and their friends.

The Larrys are also easily  forgotten. If they won’t do, say or write anything provocative  during their marketing campaign, they won’t engage their audience, which means few will remember them.

The Larrys tend to quietly  go along with everything their PR agency suggests. They don’t  ask questions when they have them and they don’t contribute  their ideas. Their campaigns may be a bit lackluster, because  they’re afraid they’ll bother somebody if they actively participate.

The Curly:

He’s the star of the stooges – and he doesn’t even  know it. The Curlys are the clients with great stories,  powerful messages and a big lack of self-awareness. “Why would  anyone want to interview me?” they ask.

In truth, everyone has a  great story and a pro will find it and use it. Nothing breaks  my heart more than to hear someone tell me, “I was with an agency and I paid them thousands of dollars, but all I got was one mention in a weekly paper in Boondocks, Idaho. No one’s  interested in me.”

What a cruel blow to a  person’s self-esteem! PR companies that tell you “no one’s   interested” are really saying, “We didn’t get results, so we’re blaming you.”

Yes, your message, the  energy and interesting content you bring to the media and the  quality of your book or product will determine whether you ultimately meet all of your goals. But don’t believe for a minute that no one’s interested in you. It’s simply not  true.

From what Alex tells me  the actor who played Curly in the original “Stooges” was painfully insecure in real life. That led to heavy drinking,  overeating and other self-destructive behaviors, which took a  terrible toll on his health. He suffered a stroke in 1946,  never fully recovered and died six years later. Such a sad end for a man who made so many people laugh.

The Three Stooges  makes for great entertainment on the big screen, but if you  want a successful media campaign, don’t be a stooge! When you’ve hired a team of professionals with a strong  track record and plenty of years in the business, trust them.  Let them do their jobs.

Be ready to participate in your campaign by asking questions, sharing ideas and providing  any materials or information that might be useful.

And remember, you do have  a story that others want to hear. You’re no less important   than the next guy.  Don’t make me knock you over the head with a dead fish for you to believe that!

See you at the movies!

Check Marsha’s other posts out!

Marsha Friedman

 

I LOVE this post and I hope you will too! This is a great comparison of what you may face with your home business and local media as well as PR.

FREE Social Media Recruiting ebook- Social Recruiting Power- over 50 secrets

FREE mp3 download- The 7 biggest Mistakes Made in Network Marketing NO ONE will Tell You

blessings…doug firebaugh

(c) 2012 all rights reserved

MLM Training Related posts:

5 Reasons Why MLM Recruiting Audios/Videos will Rock your Home business

9 Reasons Why Home Business Radio Network Will Explode your Business

 

MLM Social Media- The 7 Power Branding Questions for Creating a Personal Brand

mlm social media

home business social media

The 7 Power Branding Questions for Personal Branding.

There are certain Social Media Trainings that you must have for a network marketing home business-are you aware of that?

Do you know the 7 Power Branding Questions you ask for a Powerful Personal Brand?

Would you like to learn them for your mlm business?

We have taught so many aspects of social media for network marketing and home business the last 6 years, including some exclusive trainings like:

 

1)   Power Branding on social sites.

2)   Multiple Branding Channels

3)   Partial Branding when needed.

4)   Emotional Branding through Value.

5)   The 5 Anchors of Branding.

6)   Branding your meme.

7)   Connection Marketing.

 

What is Connection Marketing?

It is a series of powerful marketing strategies that combine the Power of Connecting
with people and the branding of your MARK with them which heavily influences their
perception of you. Developing relationships is what Leadership is all about. It is also the basis for recruiting and building a team. Your Personal Brand comes from first CONNECTING with people. Then from that connection, help them ON PURPOSE, developing a particular opinion or perception (or MARK) about you.

Just as cattle is branded with a MARK that identifies who they are, you need to brand a
MARK in the marketplace that goes before you, stays on people’s minds, and follows you when people think or talk about you. This MARK identifies their perception and your reputation that is in their mind and has “marked” you every time they think of you- good or bad.

 That is why a great Brand is so necessary in today’s market. It will set you apart and in some instances elevate you above all the rest in people’s perception of who you
are and what you have to offer.

Million Dollar Question:

How do you develop a Brand in the social media market as well as your own market? There is
no way that we can cover that here, as it is an 8 hour workshop that we do LIVE
to help people reposition themselves in the marketplace.

But there is something we train on that we call “The 7 Word Branding Plan.”™

Let’s very briefly cover this 8 hour seminar to see what MARK you want to leave into
the marketplace.

Let’s ask some questions that will help you FOCUS on developing a brand that will work.

1)   What ONE WORD do you want people to think when they think of you?

2)   What ONE IMAGE do you want people see when you cross their mind?

3)   What ONE FEELING do you want people to feel when they think of you?

4)   What ONE PERCEPTION do you want out in the marketplace that goes before you?

5)   What ONE THOUGHT do you want in people’s minds about you?

6)   What ONE RESULT do you want people to think of when they think of you?

7)   What ONE EXPECTATION do you want people to be looking for when they think of you?

Now, write your answers down and take a look at the 7 words.

What do they have in common?

What one thing do they all connect to?

That is the start of your Brand that can  elevate you above all the rest in the market place when prospecting and recruiting.

If you followed this exercise, you will have started a UBM- a:

Unique Branding Mark

– that people will start to remember and connect to. That is why it is called “Connection Marketing.” People buy often from you because of their initial perception and connection to you, and how you are making them feel. That is why your UBM must elicit trust and make people feel glad they heard about you, found out about you, or talked with you.

If you take a look at the word BRAND – it simply stands for: – (and THIS should be
your focus and goal for your brand)

Bringing (to) Remembrance A Niche (that) Delights

Every time people think of you, you want them to think of YOU and your NICHE that you have carved out that makes them smile and direct them to a thought, image, or movement.

They are delighted that you exist because of your brand. They are delighted to refer people to you. They are delighted to tell people about you. They are delighted to do business with you. And they are delighted to stick with you, because they love the brand that you have marked out in the marketplace.

If you are having trouble recruiting or prospecting, then it may be the brand that people
are seeing. It may be sending out all the wrong messages.

Here is an interesting discussion: “If you are sending out the wrong message
about yourself unknowingly, you are going to get the consequences of that,
unwittingly. Your brand is who you want people to remember- and in some
instances, forget. Be careful of the silent message you are sending out. It can
destroy your business if you are not careful.

 Many people unknowingly send silent signals out to people and that forms a not so good image in the minds of folks. That is not what you want. Your brand is your calling card and reputation. Keep it clean, powerful, and memorable. Make sure they get an emotional jolt when they think of you that makes them feel good- not a jolt that does the opposite.”

 Work on how you are perceived, and what you are known for– Especially if you
are getting on the social media path. It will make all the difference in the world with your recruiting and prospecting.

Branding is a MUST in all respects in social media. We can teach you how to develop a million dollar brand. All you have to do is learn how to develop YOU as a valuable commodity in the marketplace.

Then unleash your brand into the world for your mlm network marketing home business!

FREE Social Media Recruiting ebook- Social Recruiting Power- over 50 secrets!

FREE mp3 download- The 7 Biggest Mistakes Made in Network Marketing NO ONE will tell You

blessings…doug firebaugh

(c) 2012 all rights reserved

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MLM Prospecting Tips- 4 Little Known MLM Prospecting Secrets

MLM Prospecting Tips.

Do you prospect for new leads for your home business?

How do you prospect for your leads in your network marketing business?

Would you like to learn 4 little known mlm prospecting tips that will ROCK your home business?

Here are 4 mlm prospecting tips:

MLM Prospecting Tip # 1

In any social conversation, phone conversation, IM conversation, text conversation, skype conversation, webinar conversation, public meeting and prsentation, use the prospect’s or guest’s name. If you are at an in home meeting, hotel meeting, or luncheon meeting, Introduce yourself to them before the meeting starts. Even on a webinar, tell the prospect you are glad that they are there.”

 Sweet sweet music.

It sounds like a symphony of sweet violins and cellos playing in harmony together.

It sounds like 5 part perfect harmony.

It sounds like a baby’s first cry.

It sounds like a summer night’s beautiful orchestra.

It is PURE PERFECTION in communication.

Ok…what is it?

THEIR NAME.

The prospect’s sweetest sound to their ears will always be their name. And that is why you need to USE IT and USE IT OFTEN.

Nothing keeps a prospect or audience focused more than using their names in the Network Marketing conversation or even a presentation.

They will all sit up and take notice and be especially attentive and alert to you.

And on social media, ask the person if they have a great name, where that name came from. Draw them in with the sweetness of their name.

And THAT is POWER PROSPECTING!

Success in prospecting is nothing more than deciding to become that. YOU are an incredible prospector.

You must simply live into that truth.

 

 MLM Prospecting Tip # 2.

 “Prospect where people are, not where you feel comfortable going. Prospect BEYOND your comfort level to take your business to a NEW level.”

 It is called a PROSPECTING RUT.

It is a rut that many people get in and never leave.

You continue to go and talk with people that you are comfortable with, but yet…

They never come into the business or buy a product.

You even go to the same comfortable places HOPING someone will talk with you, but yet, you never talked with them.

You go to the same stores.

You go to the same bank branch.

You go the same old places….no variation.

NOTE:  Ahem.

There are more prospects in facebook groups than you could imagine.

There are more great prospects in LinkedIn than you can imagine.

What? You do not feel comfortable with that kind of social online prospecting?

Ok…

There are more prospects in one Networking meeting at the Chamber of Commerce meeting then 10 movies you want to go see.

There are more prospects in a work at home show in your city than you can imagine.

There are more prospects in a mall working there than you can imagine.

 Fish where the whales are, not the minnows.

Prospecting for minnows is easier and makes great wholesale customers, but whales don’t get tossed and lost with every change of the tide.

 DID YOU GET THAT?

Leadership is YOU. Success is YOU. Achievement is YOU. You must allow yourself the reality of that to sink in. YOU are already that. You just have to make it REAL in your life. UNLEASH
YOUR Success!

MLM Prospecting Tip # 3

 When Prospecting, don’t just try and recruit your prospects. There is a much more powerful way to do it. Connect them to the amazing Possibilities of your business and connect that possibility to their DREAMS…and let them recruit themselves.”

 I really do not have anything else to say about this nugget.

Wow.

It really is that simple.

a. Find the Pain or Problem.

 b. Connect that Pain to your solution- your business.

 c. Then make the pain go away in their imagination – working
with you
.

End of story.

All prospecting is, and will ever be, is connecting the prospects heart to the Hope and Possibility that they CAN have the life they have always dreamed of, and you will help them get it with your Network Marketing products and company.

It is that simple.

End of pain.

There is MORE inside of YOU.
Reach DOWN and pull the Greatness up and then DO what you have been putting
off. SUCCEED wildly with it. Then Let the nay-sayers know they were WRONG!  UNLEASH your Greatness!

MLM Prospecting Tip # 4

Quit Prospecting. Start Elevating. Lift people up first, and they will be more open and more drawn towards you. Encourage, Lift, and Pour Into the prospect all that your business
offers. Let them FEEL the business…not just hear about it.

There is a saying, “Pour it ON!”

I say, “Pour it OUT!”

 AndPour It IN!”

The greatest secret to prospecting is not about numbers or keep talking to people or even “throw it up against the wall and see what sticks” which I abhor that statement.

It is about POURING INTO the Prospect the Hope and Possibility that their life can be what they have always have DREAMED working with you.

Pour in kind words.

Pour in compliments.

Pour in a solution to their pain.

Pour in your Leadership for them to follow.

Pour in your heart and CARE about what they want.

They will move from prospect to friend.

And it s so much easier to recruit a friend than a stranger.

 YOU are able to do ANY and ALL things. YOU just must believe you can. Life is waiting on you….what are YOU waiting for?

These are 4 Powerful MLM Prospecting Tips that will rock your MLM network marketing direct sales home business.

FREE Social Media Recruiting ebook- Social Recruiting Power- over 50 secrets!

FREE mlm mp3 download- The 7 Biggest Mistakes Made in Network Marketing NO ONE will Tell You”

blessings…doug firebaugh

(c) 2012 all rights reserved

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