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MLM Training- 7 Ineffective Ways to Generate MLM Leads from Social Media

January 14, 2013 by Doug Firebaugh 1 Comment

mlm network marketing lead generation

7 Ineffective Ways to Generate MLM Leads From Social Media

Are you wasting your time on social media with your home business?

Are you frustrated with your results in your network marketing prospecting on social media?

Maybe you need to think and do something different for your mlm lead generation.

I cannot remember where I got this article, but whoever sent it to me did all of us a huge favor. This post is one of the beter ones I have seen about wasting time and effort in social media and what to do about it.

This article I KNOW will help you tighten up your lead generation in social media.

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1. Not being where your target customers are.

It’s not important to maintain a presence on just any social media network in order to engage with potential and current consumers; you have to be where they actually are. If you are posting content and updates blindly to Twitter, but members of your target market aren’t present there, what’s the point?

The first step in effective use of social media for lead generation is to research and determine which social media sites your target audience is active on a regular basis. That way when you do share content and information, you can know you’re working to build awareness for your blog, product, service, and other types of content you offer on a regular basis.

Awareness is a key preliminary stepping stone for lead generation, since prospects likely go through a period of learning more about your business and deciding whether or not they should research your company further.

2. Not providing valuable content.

If you’re just pushing out content about your product and why it’s so “awesome,” more than likely, people will not want to share or engage with it. If someone is following your brand on Facebook, it’s probably to see what valuable content and offers you can offer them. Rather than product-focused content, focus on content rich with tips and tricks which can help to relieve your target customers’ pain points.

When you target the content you’re offering to the different marketing person as you have defined for your business, then your prospects will be much more likely to engage with your brand and therefore, more likely to complete a lead-capture form for a piece of your content. In short, providing targeted, useful content will help you generate more qualified leads who may genuinely be interested in what you have to offer.

3. Not using calls-to-action or sharing targeted links to landing pages.

I could have sworn the most effective use of social media for lead gen is the ability to share links to your content, blog, and cool offers? Don’t just say you have a great blog or that your fans should check out your awesome new ebook, link to it, and use an enticing call-to-action to do so. You’d be surprised how commonly businesses neglect to do this.

Furthermore, share targeted links. Don’t talk about how your followers should register for your upcoming webinar and link to your website’s homepage that has no mention of the webinar. Instead, link to a targeted landing page where visitors to register. Even better, target specific content to different platforms. Create special offers for Twitter followers that are different from your offers to your Facebook fans.

4. Not leveraging social media real estate.

When people visit your pages on social sites, they probably want to learn more about your brand and its offerings. On Facebook, you can provide as many links as you would like in the Info section. On Twitter, you can use the short bio to share a link that is integral to your
service. Same with LinkedIn, Google+, Pinterest, and other platforms you may be a part of. Use that real estate wisely; it’s there for a reason.

While social media is a great platform to help you generate leads, you still want to create a connection between the educational content your prospects are downloading and the recognition that your business does more than give out free stuff. Make sure you’re effectively leveraging the real estate of your social media accounts to create that brand and product awareness, too.

5. Not integrating email and social media.

Email marketing and social media are great friends, not enemies. They work together well, help each other out to promote content, and share one another’s information on a regular and
consistent basis. You should promote your presence on social media sites through buttons on each email as well as share links to email opt-in forms for social followers to sign up to be a part of your email database.

When you combine the power of your lead generation tools, you’ll create a more strategic effort and a better chance of reaching and nurturing your potential customers through multiple fronts, allowing them to choose how they engage with you, consume information, and decide if they would like to move further down the sales cycle.

6. Not displaying highly visible social share and follow buttons.

So you have your website and blog and all this great content, but can people easily share it? Be sure to place easy-to-see and -use share and follow buttons on all your content in order to
increase its reach. The more your fans share your content with their networks,
the more potential new leads will see it!

7. Not analyzing the effectiveness of your social media efforts.

You may be on the latest and great social platforms, sharing awesome content, listening and engaging with your potential audience, and collecting that valuable lead information, but how do you determine if it’s working as well as you want it to? You should be regularly
analyzing how much traffic and leads you’re generating from each social platform you’re participating in as well as how valuable it is.

This will allow your team to evaluate its efforts and make adjustments if needed. For instance, you may want to spend more time engaging the community that tends to convert into more qualified leads. Or perhaps you’ve discovered that Facebook fans prefer different types of offers than Twitter followers. Use this data to perfect your future lead gen efforts in social media to do more of what works and less of what doesn’t.

These are 7 Ineffective ways to generate leads for your mlm network marketing home business with Social Media.

FREE mp2 audio download- “2013 Recruiting Secrets” – over 25 secrets with Doug and Diane Hochman!

blessings…doug firebaugh

MLM training related posts:

Think Email Marketing is Dead? Think again! Part 1

10 MLM Leadership Resolutions for 2103

Filed Under: Home Business MLM Training Articles Tagged With: doug firebaugh, home business, lead generation, marketing, mlm, multi-level, network marketing, Social Media, work at home

MLM Training – 9 Magnetic Persuasion Lessons from a 4 Year Old

January 10, 2013 by Doug Firebaugh 6 Comments

mlm home business persuasion

MLM Training on Persuasion and Marketing.

Do you understand how to persuade people in your home business?

Do you use any kind of persuasion skills in your mlm?

Are you open to learning these kind of skills for your network marketing work at home business?

Here is an amazing blog post from Copyblogger, and I LOVE this post. Kudos to Jarom Adair for writing this!

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How confident are you in your persuasion skills?

After months and months of providing your most valuable teaching, are you hearing crickets chirping when you finally make your audience an offer?

No feedback. No sales. Earning email list subscribers is like pulling teeth.

And yet other publishers seem to get a tremendous response to everything they do online.

You know who these people are. They get traffic, they get comments, and they get sales. People respond to them.

Tired of eating their dust? If so, allow me a few minutes to show you how a persuasive four-year-old kid might just save the day.

And yes, I wrote that correctly, a four-year-old …

Uncovering the secrets of persuasion

Enter Elijah. He’s a child that gets what he wants — almost every time.

How persuasive is he?

He got a woman in the grocery store to open a bag of chips for him that she hadn’t even paid for yet.

He gets an average of two helpings of candy at every door on Halloween.

He randomly picked a stranger at a sporting event and — before I could intervene — got the guy to buy him a large bag of Gummie LifeSavers from a vending machine. I still don’t know precisely what Elijah said to him, but it worked.

These things happen all the time, and I’m so glad he’s my child — because I can ground him for life if he goes to work for a rival marketer.

He’s just that skilled at the art of persuasion. Here are nine things my son has taught me about getting people to do what you want them to do — every single time …

1. The art of the ask

Despite repeatedly assuring Elijah that he would not find cake at the hardware store during a recent trip, Elijah approached an employee anyway and asked, “Do you have cake?”

Instead of turning him away, the employee lead us to the employee lounge where, coincidentally, someone had just celebrated a birthday.

They happily gave Elijah a large slice of birthday cake, and I relearned one of the most basic lessons of persuasion.

Persuasive Tip #1: You’ve got to ask for what you want, or you’ll never persuade anybody to do anything.

And just like asking for cake in a hardware store, there are two common places most writers often don’t think to ask for what they want. They are:

#1 Ask at the end of your article — Any time you’ve given someone something of value (like an informative article on your site), this is a great time to give people a gentle nudge to join your email list or look further into a service or product you offer.

#2 Ask again after they’ve taken action — If someone has just taken action — like joined your email list or purchased something — immediately invite them to take more action. They have action-taking momentum, and it’s a great time to make them an offer they can’t refuse.

Whatever you do, don’t write anything without including a specific call to action.

2. Find the right angle

Elijah has seen Disney’s “Alice in Wonderland” far too many times. So when I told him to do something he didn’t want to do, he declared:

“Daddy — off with your head!”

“That’s not a very nice thing to say,” I said.

Elijah changed his tone. “Off with your head … please?”

Persuasive Tip #2: Any message will become more persuasive as you test different approaches and see what works best. Some effective ways to test your copy are:

Split testing: Show half your visitors one message, and show the other half a slightly different version of the message. See which one produces better results.
Ask prospects: Find your target market online and ask them to evaluate your offerings and messaging. I’ve found LinkedIn groups to be quite responsive.
Complaints: They’re really just opportunities to improve. Complaints about your business or complaints about your competitors are equally useful.
Ask customers: Ask each of your buyers what persuaded them to accept your offer, and tweak your message accordingly.

Always test and tweak your copy. Professional copywriters and marketers are fanatics about testing and adapting their messages to discover the most persuasive approach.

3. Break the entire process down into manageable steps

Our collection of children’s DVDs is placed out of Elijah’s reach. After repeatedly asking me to pick him up so he could rummage through them (and getting rejected), Elijah employed a new strategy.

“Daddy … stand up.” I had just repeatedly turned down his other requests, so I obliged.

Once I was standing, he said “Pick me up.” Okay. I picked him up.

“Now stand over there.” He pointed to where the DVDs were located.

I had to laugh. The kid had already gotten me halfway there, so I stepped over to where the movies were, and Elijah started picking through them.

Well played, my son.

Persuasive Tip #3: If people aren’t doing what you want, can you break that process down into steps that people will take?

Can you make a phone call, a free trial, or a special offer? Try this anyplace where people aren’t taking action.

As an internet marketing coach, I found a direct sales pitch to my new Facebook friends doesn’t work.

But when I give them some free advice by email, then a complimentary consultation by phone, then offered a free trial to my program — just to try it out — many of my Facebook friends easily became paying clients, because each step was very simple for them to take.

Try this wherever you’re having a hard time persuading people to do something.

4. Emulate successful strategies

“Lauren!” Elijah yelled across the yard to our next door neighbor “You look gorgeous in that dress!”

“Thank you Elijah!” Lauren called back.

“Mom,” Elijah whispered under his breath. “What does gorgeous mean?”

Persuasive Tip #4: If it works for others, try it out yourself.

Look at your competitor’s websites, join their email list, study their ads, and crash their webinars. What persuasive things do they say, and how do they say them? Does it seem to be working?

Next, look closely at sales pitches and persuasive copy outside of your industry. What do they say that persuades you? What moves you to action? Can you adapt it to your copy?

Whenever someone successfully compels you to purchase anything, ask yourself “How did they do that? And can I adapt it in a way that would make sense for my business?”

5. Collect compliments

Elijah has a pretty high opinion of himself, and has no trouble finding people who agree. He’s heard the phrase “You are SO CUTE!” so many times, he thought it was his name.

He collects compliments everywhere he goes, and you should too.

Persuasive Tip #5: Compliments and testimonials are extremely persuasive if used properly — especially these two types of under-utilized testimonials:

Story Testimonials
If you really knocked one out of the park for your client, write a detailed narrative of what happened. The more vividly you paint that client’s story, the better. Detail how your client felt before, during, and after you stepped in. Story testimonials will really speak to your prospects who are dealing with the same situation as your client — and you’re not bragging because it’s your customer doing the talking.

Comment Testimonials
Did you ever look at the positive comments on your website as a bunch of mini testimonials? I collected positive comments and placed them on my email subscribe page, and I get a 37% signup rate on that page.

What do you think? Do you see how those positive comments work just like customer reviews on a product site? They are sincerely and spontaneously given, so they’re very persuasive.

6. Use rich language

Elijah often tries to lure me out of my office with some kind of “horrible,” “amazing,” “dangerous,” or “exciting” situation that needs my intervention.

Today he pressed his mouth up to the crack under my door and described for me how his stuffed animal was maliciously eating imaginary important documents. “Daddy … Kitty is eating your papers. I’m horrified!”

Persuasive Tip #6: Keep your copy full of energy-rich wording, like “horrified,” and your readers will have the energy to take action when you ask it of them.

Words like amazing, gorgeous, terrible, magnificent, repulsive, exquisite, ultimate, bewildered, immense, tremendous …

Used thoughtfully, these words can add excitement, magnetism, and personality to your writing. If your readers feel energized reading your copy, taking action is easy.

7. Paint vivid pictures for your readers

“Elijah, don’t hang from the refrigerator handles,” I ordered him.

Instead of letting go, he hung upside down from the handles and asked “Will I fall down and crack my head open?”

Persuasive Tip #7: The more vivid the pictures you draw in your readers’ minds, the more engaged their minds become in your writing.

“Crack your head open,” one of many graphic phrases I use, has more impact than the standard parental line “Stop or you’ll hurt yourself.” We don’t think in words — we think in pictures.

So how would you apply this visual persuasion technique? How about walking someone through your ordering process?

Or, for some bonus persuasiveness, how about walking them through your ordering process by using a testimonial?

It might sound something like this …

“I clicked that order now button and filled in my information as fast as I could” your happy customer illustrates. “I flew through the ordering process and immediately downloaded your ebook and couldn’t stop reading it! The information had an almost instant impact.”

If you were to place this at the end of a sales video, for example, your prospects watching that video might visualize placing that order themselves and then reaping the rewards.

If they’ve already seen it in their minds, taking that action in real life is a whole lot easier.

8. Show them some love

Nothing helps smooth over the fact that the recliner is now covered in milkshake like a declaration of affection.

But Elijah doesn’t just say that when he’s in trouble. His secret to persuasion is to express his affection regularly, in various situations.

Persuasive Tip #8: If you want people to do something, show them some love. Short comments like the following will encourage people to do more of the things you want:

Want more comments? Let your readers know, “I really appreciate it when people reply with thoughtful comments. Honestly, it makes my day.”

Want more sales? Before they even buy, say, “Thank you for your purchase! I look forward to working with you.”

Want more Tweets, Likes, and Plus Ones? Try saying, “The greatest compliment you can give me is when you share this with others. I sincerely appreciate it.”

Let them know what you want them to do by telling them you appreciate it.

9. Tell them your hopes

So Elijah walks into the bathroom while I’m taking a shower, turns off the light, and says, “It’s dark!” and I agree with him. Anyway, for those of you who are struggling with a dirt stain in bathroom area, cleaning services chicago like companion maids can help you out.

Then he snickers, “I hope you have fun in the dark, poopy cave!” (which is what, I suppose, a bathroom without light is) and then he closes the door. So I spent the second half of my shower in total darkness.

Persuasive Tip #9: The key phrase here is “I hope,” and the persuasion secret is knowing how to use these two words to let your readers know that you care.

Have you ever written in an article, “Here’s what I hope you take from this article …” and then proceeded to tell them all the things you were hoping they’d learn and experience while reading what you’ve written?

Doing this will make your reader stop and think about you. They’ll realize right that you’re a real human being who has sacrificed your time and offered up the very best of your knowledge in the hopes that they might benefit.

Give it a try. Write a closing statement titled “What I hope you take from this article.” Write it from the heart, and your audience will likely respond from theirs …

These are 9 Persuasion tips for marketing for your mlm network marketing home business.

FREE mp3 download audio -“2013 Recruiting Secrets” by Doug and Diane Hochman

blessings…doug firebaugh

MLM training related posts:

8 Rules of Recruiting Small Business Professionals

How to Ask a Prospect to Attend an Online or offline event

Filed Under: Home Business MLM Training Articles Tagged With: direct selling, doug firebaugh, home business, marketing, mlm, multi-level, network marketing, persuasion, work at home

MLM Training- How to Do a Magnetic Three Way- Part Two

January 9, 2013 by Doug Firebaugh 1 Comment

mlm network marketing 3 ways calling

MLM Three Way Calling Training.

Do you do three way call for your team when recruiting for your home based business?

How do you do them in your network marketing mlm business?

Is your work at home business focused on three way calling or not?

Three way calling is CRITICAL to do with your home business, and if you are not doing them, you are missing out on the accelerating power of this tool.

I covered Part One of this Three Way Calling Series in this post- How to Do a Magnetic Three way” and I encourage you to read this if you have not.

Here is Step Two of the three way calling process. Step one is “The Introduction” and then you move to step two of a three part process:

2) “The Expert” – your NETWORK MARKETING sponsor or upline who is calling with you.

During a three way call, your sponsor will thank the prospects for their time and let them know he is glad to finally talk to them! He will reaffirm what you have told the prospects, validate you, answer any questions, and give them a larger vision of the big picture of what’s going on with the company.

She will generally talk for only a couple of minutes to respect the prospects’ time. There are many different ways to do three ways, but always ask questions about the prospects, and show you are INTERESTED IN THEM!

People will find you INTERESTING, if they feel you are INTERESTED IN THEM!

The Sponsor will cover the five points of a three way call here. Your sponsor will also help get your prospects to the next NETWORK MARKETING company event, conference call, or web cast, and also edify you as a serious player in this business (If you are doing three ways, you ARE a Player!) Below is a sample template of a three way call, the Expert’s part.

The expert must maintain control of the conversation and limit the call to three minutes or less. Otherwise, your prospects will think they don’t have time for the business, and you won’t be productive either!

“Hi Lisa, my name is Mary, and I have been looking forward to meeting you. The reason I’m on the line is because Diane has told me a lot of great things about you and she said you’re taking a look at our company/products, so we thought we’d touch base with you together. You’re probably busy so we promise not to keep you long. We just want to take a couple of minutes to share a couple of things with you. I understand you live in Bay City. I live in Hollywood so we’re really close! And Diane said you’ve got two little ones, is that right? What are their names? How old are your children? Do you work outside the home? Are you married? What kind of work does your husband do? What do you guys like to do for fun?” (Make it natural, not like you’re drilling them! You’re looking for anything you have in common here, to bond with them. Slip in your commonalities… “We’ve got a 7 & 9 year old too!”)

“Let me ask you Lisa, have you had a chance to take a look at the information Diane gave you about our company yet? Great! Let me tell you a little bit about what’s happened to me with this company… Since I’ve been involved for the last three years, not only have I found my income has dramatically improved, but I’ve been able to… (Quit my job and stay home with the kids, earn more $, enable my husband to cut back on overtime, work less hours, contribute significantly to the new building for our church, travel the world, retire early, put our kids in private school, put our kids through college, etc.), and we are looking for others who want to do the same and more. What would making more money mean to you and your family?”

“Do you have any questions I could answer for you? (Answer two or
three) Lisa, I’m not sure if this is for you or not, but it sounds like you have some great questions and some interest in finding out more about what we do.
I’d love to have you take a closer look at how this can possibly work for you. What are you doing Tuesday night? The reason I ask is because all
of the questions you have can be answered at an event/conf call/webinar we are holding, and we would be honored for you to be our guest. Are you
available? Great! Why don’t you and Diane just come together.
She can pick you up! (Or she can three way you in) You couldn’t be in any better hands than Diane’s!

Well as I promised up front, we don’t want to keep you long but it’s been great talking with you and I have really enjoyed it. I love your personality.
I will turn this back over to Diane so you two can make arrangements. I can’t wait to meet you tomorrow night Lisa. I’m going to jump off the line now. Thanks Lisa.”

Success Suggestion: Write your personal bullet points on an index card by the phone to make sure you include all the pertinent points as the “Expert” during your three way calls for your mlm network marketing home business.

FREE mp3 download- “2013 Recruiting Secrets”- over 25 secrets! with Doug and Diane Hochman

blessings…doug firebaugh

MLM training related posts:

3 Reasons Why You MUST DO Three way Calling MLM Today

The Psychology of Recruiting Small Business owners

Filed Under: Home Business MLM Training Articles Tagged With: based, direct selling, doug firebaugh, home business, marketing, mlm, multi-level, network marketing, three way calling, work at home

MLM Training- Think Email Marketing is Dead? THINK AGAIN-Part One

January 8, 2013 by Doug Firebaugh 1 Comment

mlm email marketing home business

MLM Email Marketing.

Do you use email for your home based business?

Are you familiar with how email works in a network marketing business?

How often do YOU use email in your business?

There is a myth: EMAIL is DEAD!

Nope. Not even close. I decided that I wanted to do a series on email. I started researching this and found out some amazing things! Yes, social media is still a juggernaut and mobile recruiting and marketing is the new darling of the marketing world!

But EMAIL still ROCKS as far as the home business profession! And here is a great article I found that really gets to the nuts and bolts of what is going on with email!

I found this on Social Web Tools Daily.

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MLM Email Marketing.

Many businesses have jumped on the social media train, and it’s a good place to be. However, it’s also important not to forget about other forms of online marketing, especially email. Email marketing can provide a business with huge benefits in ways that social media marketing cannot.

Discover more here the reasons why email marketing still gives businesses more of an advantage than social media.

It’s a Larger and More Varied Customer Base

The numbers of people using sites like Facebook and Twitter seem amazing and hard to beat, but the truth is more people are still using email. This makes sense – you need an email to access a social media site. Then, there are all of those people who don’t use social media, but still have an email whether for work or personal purposes. Email gives you a wider audience and a more varied audience. There are fewer older people using social media, whereas email tends to be the main mode of communication for many

Email Is More Likely to Catch Someone’s Attention

A fast-paced world is a hard world to market to. You can update Twitter and Facebook all you want, but chances are, people are going to miss some of your updates simply due to the sheer number of posts and updates they are bombarded with on every social media site. Email is a great way to catch people’s attention, and keep it. A post on Facebook can be ignored or never seen, but an email must be opened, and once it’s opened, it’s usually read. Of course, there’s a possibility somebody could delete an email, but if you keep your subject lines and content engaging and interesting, people are likely to at least give it a look. Find the best Branding Tools on this site.

Email Requires Less Time and Focus

You need to spend time on the content you’re sending out, but that’s not as hard as consistently updating all of your social media platforms. With social media, you’re expected to constantly be available and engaged. With email, as long as you’re producing great content, you don’t have to send out updates every day. An email once a week or bi-monthly should suffice. Email marketing is often looked upon as outdated, but when it comes to marketing there’s no better option. From providing businesses with a larger audience to giving you more time to focus on other aspects of your business, email marketing is the best way to market your mlm network marketing home business.

FREE mp3 download audio- 2013 Recruiting Secrets- over 25 secrets- with Doug and Diane Hochman

blessings…doug firebaugh

MLM Training related posts:

10 MLM Leadership Resolutuons for 2013

How to Follow Up and Start the Closing Process

Filed Under: Home Business MLM Training Articles Tagged With: direct selling, doug firebaugh, email marketing, home business, marketing, mlm, multi-level, network marketing, work at home

MLM Training- 3 Reasons Why You MUST Do 3 Ways Calls in 2013

January 5, 2013 by Doug Firebaugh 1 Comment

mlm network marketing home business 3 way calling

MLM Three Way Call Training.

Do you do three way calls for your home based business?

Is your network marketing business focused on three ways calls or are they something you struggle with?

Do you know WHY you must do 3 ways calls for your work at home mlm?

I was in a seminar recently, and someone said that 3 ways calls were a thing of the past, and they did not do them. They were an “online marketer” and did not believe they were needed. I asked them how there business was growing and he said “pretty good.”

I also asked him what his attrition rate was, and he said that his business was a like a turnstile, people come and people go. BUT that was the way the business was supposed to be. I disagreed and told him that my group had less than 20% attrition for 8 years straight back in the 90’s. Some years it had less then 15%.

He just stared at me.

He again, said things had changed in the “new marketing”, and that losing the majority of your people was just the way the business worked and I did not really understand how the business worked today. I said “Really?” I smiled, as all the rest of the audience laughed, and then asked him if he wanted to do the seminar for the rest of the day!

By the way- this ‘expert” had been in the business for — 2 years!!! Never mind that I have been on for 27. And by the way- I am a HUGE proponent of online recruiting. HUGE!!!!! BUT you still must get them offline and on a three way to insure that your prospect moves through the recruiting funnel and is “closed.”

THAT is a sure sign of why you must do three ways calls. We have found that the teams that do three ways calls, have less attrition then most other teams. And weird, but we found that less than half actually do three way calls with their sponsor. And guess what? Just about all of them were saying that their business was struggling.

Hello.

Three way calling is a TOOL that you can use that will help train your new people and also lock down your results. It is something that will always be used if you are SERIOUS about building a long term business.

One of the most powerful tools that you can use to build your NETWORK MARKETING business, TELL people more, and create a successful First touch, is a three way call. That is
why I have written this post about it.

To accelerate your home business, you MUST learn how to use and master powerful tools including Three Way Calls, Training calls, and National Conference Calls.

NOTE: It is an industry fact that the average six-figure income earner in the industry has done nine times the amount of three ways than the average distributor.

Three Way Call is a technology and a tool available from your local phone company that allows three people to talk to each other on the phone, or a group of people on a Conference
Line. We use it to train, validate, and help you “earn while you learn.” Let your sponsor walk you through these powerful tools. These tools are there to help you and guide you in the early stages of your business.

Why should a Reseller do Three Way Calls?

1) It bridges the gap between inexperience and experience!

When people come into the home business profession, they lack the experience needed to build a business. But three way calling can help accelerate their results, as it truly can bring an experienced upline on a phone call that can answer the questions that the new person cannot yet. And it is also a GREAT training tool for the new distributor/consultant.

2) It validates your NETWORK MARKETING product line, business, and YOU.

The inexperienced Reseller lacks the credibility of someone who has been involved for awhile, and this tool helps fill that void. The sponsor will validate the new person and this will help build up the confidence of the new distributor.

3) Three way calling and conference calls are the least expensive, most effective, least used tools available to quickly build your NETWORK MARKETING paycheck!

The people who use Three-way calling consistently to build their business have children with wealthy parents! If you’re not using it, you are seriously limiting the earning potential of you and your Team.

Order three way calling on your phone from the phone company. It usually costs about $4.00 a month.

IMPORTANT!

You will want to three-way every NETWORK MARKETING prospect you have in the pipeline for recruiting at some point in the process. The main reason is that they will mirror what has been done with them once they become involved with their own prospects. Ultimately, they are already trained on how the process of how the business works by the time they enroll in your program.

KEY Point:

It is possible that the three way call may come as a follow up after the Initial approach. Use your own judgment, but do what works for you. Be certain to include the three-way call at some point in your recruiting process with everyone for the purposes of
duplication! Rarely will a person do to others something that has not been done to them, especially when it comes to three way calls for your mlm network marketing home based business.

FREE mp3 download “2013 Recruiting Secrets” – over 25 secrets- with Doug and Diane hochman!

blessings…doug firebaugh

MLM training related posts:

The Psychiology of Recruiting Small Business Owners in 2013

How to start the Follow Up and Closing Process in Network Marketing

Filed Under: Home Business MLM Training Articles Tagged With: based, direct selling, doug firebaugh, home business, marketing, mlm, multi-level, network marketing, work at home

MLM Training- 10 MLM Leadership Resolutions for 2013 Success

January 3, 2013 by Doug Firebaugh 2 Comments

mlm network marketing leadership

MLM Leadership New Years resolutions..

Have you come up with your new years resolutions yet for your home based business?

Are you planning on changing things in 2013 for your work at home network marketing efforts?

Are you locked and loaded for 2013 for your mlm leadership?

leadership in 2013 will be a critical factor in your success and team building. All of us get that. But what about YOUR leadership changes and growth? Are you planning on increasing your leadership or working with your team?

Here is an article from Smartbriefs training letter about 10 Leadership New years resolutions with a few additions. I believe that it will help you and your leadership in 2013.

Here is the home business leadership article:

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10 Leadership New Years Resolutions for Home Business teams.

Having trouble coming up with a good New Year’s leadership resolution?

Here’s a list of 10 to pick from. These are things that leaders know they should do but often don’t.

Don’t overdo it — just pick one and commit to it.

Feel free to submit your own in the comments section — there’s nothing like a public declaration to hold yourself accountable.

For 2013, I’m going to:

1. Develop a Mission Statement for my team or organization.

The “charter” will include our purpose (or mission), our vision, our values, long-term (two to three years) goals, objectives, and action plans. I’ll involve my team in the development of the charter, make sure it’s communicated clearly and consistently, and follow up on a regular basis to track progress, revise, and celebrate achievements.

2. Reach out to someone who helped me become the leader I am today.

I’ll write a letter, sens an email, or better yet, maybe even pay a visit, and let them know specifically what they did and why it was so important for me and thank them for their mentoring and caring about my destiny.

3. Schedule and hold regular one-on-ones with each of my team leaders.

We’ll use that time to discuss concerns, opportunities, progress on goals and development; celebrate achievements; or just touch base on what’s going on in our busy lives. If I have a conflict, I won’t cancel the leaders’ meeting — instead I’ll reschedule it.

4. Decide what’s important to me as a leader — what I stand for and why.

I’ll share this with others and consistently act in a way that demonstrates these values and beliefs. This will become my Leadership GPS and my driving force in my life.

5. Be more accountable.

I’ll admit my mistakes, fix them, learn from them, and stop pointing fingers or placing blame. it’s MY team and MY responsibility as a leader.

6. Improve my presentation skills and the way I communicate.

I’ll take a course, join Toastmasters, hire a coach, practice, and get feedback from others. I will read books, listen to the Home Business Radio Network, watch leadership videos, and more.

7. Listen more and better.

I’m going to seek to understand the other person’s point of view and emotions and force myself not to evaluate, judge, or offer my own point of view until I am sure I have understood theirs.

8. Get feedback on my leadership skills.

I’ll take a multi-rater assessment or figure out some other ways to get an accurate assessment as to how I am perceived by others. I will ask my upline to assess as well and other leaders that I respect.

9. Mentor someone.

I’ll make myself available to help someone else become even better than me. If not someone I know in my team, I’ll volunteer my time to an organization or charity.

10. Be more innovative.

I’m going to look for possibilities and ask “why not” and “what if.” I’ll take a course or read a book on what it takes to be an innovative leader, and pick two or three things to implement and practice.

Dan McCarthy is the director of Executive Development Programs at the University of New Hampshire. He writes the award-winning leadership-development blog Great Leadership and is consistently ranked as one of the top digital influencers in leadership and talent management. He’s a regular contributor to SmartBlog on Leadership.

FREE mp3 download- “2013 Recruiting Secrets”- over 25 secrets-with Doug and Diane Hochman

blessings…doug firebaugh

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The Psychology of Recruiting Small Business owners in 2013

How to Follow Up and Start the MLM Closing process

Filed Under: Home Business MLM Training Articles Tagged With: direct selling, doug firebaugh, home business, leadership, marketing, mlm, multi-level, network marketing, work at home

MLM Training- 5 Predictions for the Home Business Profession in 2013

January 1, 2013 by Doug Firebaugh 1 Comment

mlm network marketing home business

MLM 2013 Predictions.

Want to know what I believe is going to happen in 2013 for your home business?

Want to see what 2013 is going to look like for the network marketing profession?

Are you READY for these success predictions for mlm?

I want to wish everyone a HAPPY NEW YEAR and a prosperous 2013! It was a LONG YEAR in 2012 for a lot of folks and most are glad to see the year to be behind them. Are you one of them? I am and I am so glad that 2013 is here!

Why?

Things are going to change for the home business network marketing work at home profession this year! And I DO mean change! But not bad change- but GREAT change! And those changes will play out and work FOR the profession, not against. Most leaders would agree that things MUST improve and increase in 2013, and you will see that this year.

Many people I have talked to are in agreement that we are headed into a great year. I believe we are headed into an incredible year. And I DO mean incredible. I have never gone out on a limb before with predicting anything, but this year is different. it is unlike any year that we have seen in our lives and that is why that these 5 predictions will prove to be TRUE for 2013. Why don’t you Visit Discover Magazine to find out how business people use cbd products on their daily life.

Here are the 5 Success predictions for 2013 and what they mean for YOU:

1. Because of the enormous TAX INCREASES coming in 2013, people will be looking for more income and revenues then ever before.

President Obama, agree with him or not, has the single largest tax increase in nearly 50 years to hit January 1. And it impacts 80% of the nation;s households, and this does NOT include Obamacare. So with those taxes coming and reducing the household income of 80% of Americans, there will be a TON of folks looking for new revenues and more income. This opens up conversations with people that last year were not open to talking about a secondary income or their own business. but they are NOW. And you will find that the anxiety of the tax increases will accelerate people looking for some relief from this enormous burden that will be on households.

Taxes are going up for everyone this year. Though the government insists that all should benefit from these increases, many are afraid that it’s going to make it even more difficult to find and keep good employees. With the cost of living continuing to rise, tax rates need to go up too. And in this situation you need to know how you will file taxes as a private contractor tax.

2. There will be more LAYOFFS in 2013 because of the economy and people will be searching for options and alternative sources for income and security.

There will be a lot of either layoffs or people going part time in businesses and this alone will force people to want to seek more income. This will work in the favor of all home businesses and recruiting will be on the rise . There will be people that will not want to put themselves in that position again and will look at going full time with their own business to create their own security. THIS will be a game changer in 2013.

3. Because of the NEGATIVE MOOD of the nation concerning the economy, there will be people searching for a more positive culture or environment.

72 % of those polled recently in a USA Today poll, had a negative view of 2013 regarding our economy. The mood of America seems to be in a “funk.” We all know that the culture of the home business profession is POWERFUL and POSITIVE. There will be more people seeking out a more positive environment then what they see at work, and around their friends. What we must do, is to tell prospects that we have a powerful personal development culture that you can double or even triple your income the first year with some of the most powerful people in the world and they need to be a part of this. And this will open up the eyes of those seeking this more powerful space for their life.

4. The BUSINESS MODELS are changing in America, and more and more people will be seeking more updated and social / mobile business models.

Our country is changing in many ways- some good and some, well, not so good. But the changing business models are driving the marketing changes that are happening. More and more people are looking for more updated and ‘today” marketing models and our profession has the opportunity to take advantage of that- from home. Social media changed the game of marketing, and we know that. but Mobile Media is going to accelerate the marketing scope of what we can do from home, and there will be millions of people seeking these types of more progressive business structures.

5. People are tired of the last 4 years of a down economy and will make a decision that they must DO SOMETHING and no longer wait on Washington to do something.

People are TIRED of being in “economic limbo.” Many people today are going to make a life changing decision for their family, and start a business from home. Studies have shown that people are tired of the path they have been on economically, and are going to do something different in 2013. This is a perfect time for us to move forward and introduce the profession of home business in a more aggressive manner to people that are loking for it.

These are 5 predictions for 2013 for the mlm network marketing home business profession.

FREE mp3 donwload- “2013 Recruiting Secrets”- with Doug and Diane Hochman

blessings…doug firebaugh

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Filed Under: Home Business MLM Training Articles Tagged With: 2013, doug firebaugh, home business, marketing, mlm, multi-level, network marketing, predictions, work at home

MLM Training – The Psychology of Recruiting Small Business Owners in 2013

December 29, 2012 by Doug Firebaugh 4 Comments

mlm network marketing home business recruiting

mlm recruitiing small business. for home business

MLM Recruiting Small Business Owners.

Do you recruit business owners and professionals in your home business?

Does it not make sense to recruit small business owners for 2013 into your network marketing business?

How would one small business owner in your downline change your mlm? Take a look into Shravan Gupta videos and learn how you can hired real professionals.

The secret to starting to recruit professionals and small business owners is to understand what makes them tick. In 2013, I would suggest that you really start to focus on small business owners and professionals. To develop your business you need a best marketing tips, At Cofe Winchester you will get different blogs.

Why?

Because many small business owners are going to be looking for additional revenues to be making up for all the additional taxes that will be facing small business owners in 2013. Many businesses are getting help from tijuana for better manufacturing in a less cost. And I would suggest that you focus part of your time in giving small business owners something we have call the Small Business Income Mutiplier and it DOES work with a network marketing business attached to their small business. If you need business marketing technique then just visit to Abrc website, here you get all the information about business marketing.

That Income Multiplier is a secondary revenue stream from a network marketing business that connects the professional’s contacts.

We teach what we call the “Recruiting Professionals Academy” and we train on how to recruit just about any professional and small business owner that exists. We train how to recruit particular niches, and professions using very focused scripts and conversations in 2013

But it ALL starts with the understanding of one thing:

The Psychology of the Professional and Business Owner.

You MUST understand what the small business owner and professional is looking for and wants for their life.

It starts with how small business owners and professionals THINK. But the one thing that has proven to be true about recruiting small business professionals is their thinking:usiness Professionals and Small Business owners are mainly TRADITIONAL Thinkers and marketers.

Most have gone through a lot to build their business so they are protective of it. They know what it took to get to where they are, and they are very focused on not messing it up. They remember the hard times, and many are still going through some hard times with the way the economy is today.

Most Online business owners and professionals are focused on building their business and want no distractions. Anything that distracts them, they resist. But if you show them how you can help them increase their revenues with NO distractions, you will recruit them.

Here are some points to help you understand the Psychology of the Small Business Owner and Professionals and how to prepare to recruit them:

1) Small Business Owners bring A DIFFERENT Perspective to the marketplace and MLM. They understand business, and also how to run one, and have a business attitude when working in the marketplace, not just an employee attitude. They GET the fact that a business must be profitable to continue.

2) Business professionals bring EXPERIENCE to the marketplace and MLM that the average person does not have. Experience in running a business, networking, making things happen, marketing, selling, leadership, communication, crisis management, and succeeding.

3) Business Professionals bring DETERMINATION and RESOLVEto the marketplace and Network Marketing. They MUST be determined to succeed in their business, and bring the same determination to MLM. often they can get done in a day what takes most distributors a week.

Most small business owner and professionals are very FOCUSED on what they are doing, and determined on where they are going.

4) Small Business professionals bring CONTACTS and NETWORKS to the marketplace and MLM. Most business owners belong to regional, state and national associations with other business owners, and thus, have formed relationships with many other small business owners and professionals, a Gold Mine in MLM.

5) They bring a CREDIBILITY that the average person does not have to the marketplace and MLM. Credibility as an owner, and a professional in the marketplace. This alone is a Gold Mine in Network Marketing.

Their local, statewide, and national Professional Organizations they belong to are a GOLD MINE alone for prospecting and recruiting.

business owners and professionals are incredible prospects for MLM, but unfortunately, can be quite difficult to approach, at least from the normal approach of most Network Marketers. we will cover that in a later post.

This is the Psychology of the Small business owner to recruit them into your home business network marketing mlm.

FREE mp3 audio download: “2013 Recruiting Secrets” by Doug and Diane Hochman-over 25 secrets for 2013!

blessings…doug firebaugh

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Filed Under: Home Business MLM Training Articles Tagged With: direct selling, doug firebaugh, home business, marketing, mlm, multi-level, network marketing, professionals, recruiting, work at home

MLM Training- How to Follow Up & Start the Closing Process Step by Step

December 25, 2012 by Doug Firebaugh 2 Comments

ml, network marketing follow up

MLM Presentation / Follow Up How To Training.

Do you have a step by step system for presenting and following up for your home based business?

Are there secrets to present and follow up for network marketing?

Are you using any of them for your mlm?

Doing a presentation and following up are critical to the success of your home business. There are many ways to do it, and if yours is working,then keep doing what you are doing. But if you are looking for some secrets that work-step by step- here are some ideas for your mlm business.

Let’s take a quick look at some ways to do this…

Now… you’re in their houses, and looking at them… what tools do you need with you, and what do you say?

Be Prepared to do Business!

On a One on One Retail Appointment, you need:

Your company NETWORK MARKETING Presentation Brochure
Your company NETWORK MARKETING Product Catalogue and PRODUCT.
Yor company NETWORK MARKETING CDs, DVDs.

A One on One Presentation should follow the Presentation Brochure or Online one..

We advise you to take a mac ipad or droid notebook if you have one, and show the online video presentation or Power Point. Or let them view the 24/7 webinar presentation at their leisure.

If you are simply going to tell the prospect about your home business Network Marketing company, which occasionally you will be in a situation that requires that strategy, then follow the your Network Marketing company Presentation brochure. It was created to do brief One on One Presentations and show the MLM Hybrid Marketing Concept.

THEN, you must see where they are and if they are ready to sign up.

“What’s Next?” —You need to eventually move the prospect into the path of moving towards making a Decision. There are “Directing Phrases or Questions” you can use:

“Is this making sense to you?”

“What did you like best about what you’ve heard so far?”

“Can you see yourself becoming successful in something like this?”

“On scale of 1-10, with one being no interest, and ten being ”This Rocks”, where do you see yourself?”

“Is there any reason why we cannot partner up with this and start building an amazing business?”

Or…

“Based on what you have heard, do you see yourself more as a customer or a Reseller?”

“Would you like to partner with me and host a gathering for your friends to share this? Let me explain how that works…”

If they want to be a NETWORK MARKETING customer:

“Great! Let’s get your name in the computer, and place an order for your NETWORK MARKETING membership. We need to know whether you see yourself as a Preferred Customer (wholesale prices), or a Retailer (if you’d like to know how to get your Network Marketing products for free by sharing them with your friends, and earning enough money to cover them)… OK! Let’s get the paper work done…”

Fill out their application online and ask if they can suggest a referral for you.

Once the Customer paperwork is completed and they are an official customer, you still need to address how they can help you for referrals in your mlm network marketing home business.

FREE mp3 download- “2013 Recruiting Secrets” over 25 secrets from Doug and Diane Hochman-to access click this link

blessings…doug firebaugh

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Filed Under: Home Business MLM Training Articles, Uncategorized Tagged With: closing the prospect, direct selling, doug firebaugh, home business, marketing, mlm, multi-level, network marketing, work at home

MLM Training- 3 Little Known Ways to Make Sales through Social Media

December 22, 2012 by Doug Firebaugh 2 Comments

mlm home business network marketing

MLM Social Media Marketing.

Would you like to know 3 ways that you can make sales using social media for your home business?

Are you using social media for your network marketing business?

Are you building a list of customers for your mlm business?

I read a LOT and one of the things I read is Smartbriefs, and I LOVE their newsletter. Here is an article from their newsletter, and from Duct Tape Marketing.

Smart salespeople have learned to tap the power of social media, but sadly, many companies still see social media tools and networks as a pointless and even scary place for their sales teams to focus.

It’s amazing to me that this mentality remains. I realize that there is potential for confusion if sales reps are left “out in the wild” to create their own messages and brand assets, but the downside of restraining this powerful approach is far greater.

Today’s qualified prospect is often far easier to find and reach using social channels.

Today’s prospect often shares invaluable buying signals and data via social channels.

My first job out of college was a sales job and I recall one of my mentors coaching me on the ways to scan a prospect’s office for clues to information that might provide conversation starters and common ground. Things like diplomas, photos and awards were data points for relationship building.

Today this data, as well as information about buying patterns, challenges, company culture and news that may impact purchasing needs, is often shared freely in social networks.

There’s a famous saying that’s often applied to the world of business –

It’s not what you know, it’s who you know.

The influx of social behavior in the sales environment has transformed this equation to – It’s not who you know, it’s what you know about who you know.

And it’s never been easier to know a great deal more about who you know.

While the process of sales may always involve face to face education and persuasion, many elements of prospecting, relationship building and adding value can be greatly aided through the consistent use of social media.

Mining

Blending social media data into CRM systems is becoming commonplace, but smart salespeople are taking it much deeper by mining networks like Twitter to develop and save searches related to their products and services.

When someone complains about or asks about something related to their search they may find an open invitation to start a conversation with a prospect.

Your lead mining toolbox might include:

Twilerts – a service that sends you alerts via email when your search terms are used on Twitter.
Google Alerts – a free service that sends alerts for your chosen search terms when they are found in Google.
TweetDeck – a free app that allows you to monitor Twitter for search terms and follow selected lists of Twitter users.
Google Reader – a free tool that allows you subscribe to and read RSS feeds. By subscribing the blogs and news feeds of prospect companies you can scan for important nuggets. I also use the Reeder app on my iPhone to make it easier to scan and share content I find.

Connecting

Mining social networks is only part of the equation. Social networks are all about connecting and, in many cases, discovering who is connected to whom. Using research tools such as InsideView or SalesLoft can open unlock potential opportunities for connection.

A particularly useful tool for following job changes, a tremendous network connecting practice, is JobChangeAlerts.com. This tool mines LinkedIn and alerts you to profile changes in your network.

Engaging

A great deal of relationship building energy is focused on getting and closing the deal, but as most sales professionals know, the long term money is in continuing to grow the relationship after the sale. This is where loyalty, repeat purchases and referrals happen.

This is where socially enabled tools for content sharing, filtering and curating shine. One of the best ways to establish increased value is to provide value in ways that may be, or at least seem to be, unrelated to the products and services you offer.

I believe that some service providers are being chosen these days based on their ability to find and share the good stuff in addition to making sense of the changing stuff.

Your Engaging toolbox might include:

Using your Google Reader play to create industry specific feeds.
Using tools such as Storify or Scoop.it to create custom pages.
Using Q and A sites like Quora to hone in on key industry challenges.

The changing world of sales has in some ways become more complex and in others more open, but one thing will likely never change – the sales professional that consistently finds ways to offer more value will win for your mlm network marketing home based business.

FREE mp3 hour long download- “2013 Recruiting Secrets”-over 25 secrets!

blessings…doug firebaugh

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