Social Media Recruiting Secrets.
Is social media a part of your home business network marketing business?
Are you daily using social networking in your direct selling business?
How would you like 3 Golden Social Media Secrets for Network Marketing?
Here they are:
Social Media Recruiting Secret 1.
It is no longer just about creating a Transaction, but a Transition.
People in the New Marketplace are no longer wanting or looking for transactions, as that used to be the sole focus of marketers.
“Get the order!” used to be the motto.
But that went out with the cassette tape. Today, the new market is NOT looking just for transactions, but they are looking for Valuable Transitions.
Transitions leading to a better life.
Transitions leading to doing things better.
Transitions leading to living in a better place –inside and out.
Transitions elevating to a higher level of thinking and doing things in newer and more powerful ways.
Transitions leading to a place in their life that they used to only dream of.
And to do that, you must create a transition not only of moving the prospect from one place to another in their thinking-but also growing from one level of living to a more powerful one. If you can show a way that the prospect will GROW with the use of your product as well as membership in the “club,” they will willingly transition from their product they are using to yours. They will also be willing to transition from a listener to a participant, as long as they sense that you are being REAL with them.
The most powerful way to insure you create a transaction, is to engage a valuable transition. Take the prospect from where they are, and ELEVATE their hope and possibility of a better life to a higher level. ELEVATE their life to a potential more powerful lifestyle. LIFT up their hopes and dreams with powerful images and words and transition them to the level of where you want them to go. THAT is what the New market is looking for, and if you do that, your transactions will become the talk of your company.
Social Media Recruiting Secret 2.
It’s no longer just about Recruiting-but about Re-Creating.
Apple Ipod recreated how music was listened to.
Flip Video camera recreated how videos were taken and uploaded.
Youtube recreated how videos were watched.
Plaxo and Facebook recreated how people connected.
Twitter recreated how people communicated.
Web logs recreated how news was read.
Basecamp recreated how projects were done jointly.
Podcasting recreated how people learned.
And the list is almost endless in today’s marketplace. And no one had to be recruited. No one had to be pressured. Recreate something that will add value to life in a unique and powerful way and people will recruit themselves. You will not have to enroll anyone, as they will enroll themselves.
What is it that YOU can do, help with, or bring to the table that will help people recreate and resurrect their dreams in their mind and life?
What is it that your product or business can do that will help recreate how things are done, how people live, how people operate their business, and how income can be obtained?
Move beyond just being a distributor. Anyone can be a distributor or consultant. Move beyond the typical representative for a company.
Move up to a higher level of Home Business.
Move past where everyone else is and move to a place that most will never aspire for. Don’t just be a recruiter.
Become a Re-creator and help people recreate their life and living to be something they never thought possible.
Yes it will take some serious thought, but all great campaigns do.
Tell them how your products help recreate how life is lived.
Tell them how your products help recreate how nutrition is dispensed in their bodies.
Tell them how your skin care products help recreate a more beautiful look and feel.
Tell them how your anti aging products help recreate their lost youth.
Tell them how your travel products help recreate exciting relationships that have gone stale.
And tell them how your business can help recreate a dream that maybe they lost years ago of financial freedom.
Move up to a higher level of Recruiting – to the level of Re-creating. Then let your prospects recruit themselves.
Social Media Recruiting Secret 3:
It’s No Longer about what People Remember, but about how long people REMAIN – in the Feeling and Emotion.
People can remember things, names, events, products, places, movies, songs, and many other things. But all it is, is a memory. Memories for the most part, do not move people towards an action. It is just a great memory.
But feelings and Emotions do. People that get emotional about a product move themselves and others towards the product. People that like how they feel when they are using a product-will continue to use it. People who like how they feel when they are around you-will join you.
A secret about today’s marketplace is the secret of “Remaining in the Experience.” You MUST get people to remain in the feeling of the appointment or phone call long past the goodbye. People today want to FEEL and EXPERIENCE a product, website, song, movie, or restaurant, not just hear about it.
Products that make people feel better about themselves become instant hits. People that help people feel better about themselves become instant Successes. Do not market just benefits as often is espoused. That is for yesterday’s market. Move up to a higher level of Home Business and start marketing the EXPERIENCE of what your products do. And the reason why the experience is so great?
All the benefits that come with it.
Market the experience of total peace in owning your own home business.
Market the experience of increased self esteem when you use your skin care products.
Market the experience of amazing productivity when you use your energy drink.
Market the experience of total beauty with weight loss.
Market the experience of love or joy with travel products.
Market the FEELINGS- not just the benefits.
BMW figured that one out. Do did Nike. So did Columbia Sportswear. So did Ruth’s Chris Steak house. So did Apple. So did Hilton. So should you in your mlm home business.
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