MLM Recruiting- The 5 HUGE Mistakes Made in MLM Recruiting
March 9, 2008
In mlm recruiting, there is a standard belief that you must understand. It is this:
We get paid to do one thing, and one thing only. It will determine 95% of your paycheck and that is:
Communicating with people.
I have said that before and I hope you understand, we are a business of Communication with marketing blended into it. With that in mind– There are 5 HUGE reasons why people fail in recruiting in network marketing.
And after studying and being in the industry for nearly 22 years , I discovered there is a pattern that I saw that developed with people who were struggling with their recruiting, which usually is the majority of folks. And I hope that you will look at these 5 reasons and see where you can change your focus and efforts to a more productive and effective style of recruiting.
Here are the 5 reasons for Network Marketing Recruiting failure:
1)The Distributor is not talking to people.
Yes, you read that right. Amazing as that sounds. There are many people who lead people to believe with their words that they are actually recruiting and talking to people, but they are not. They are busy at building a facade of an mlm business and never really engaging the conversation and contact necessary for success. Why? Fear of many things but that is the biggest reason. And how do you overcome it?
Find a recruiting partner who will help emotionally support you and help you whether it is your upline or sideline, and work with them.
Yes, there are folks out there who truly are talking to no one, as they are scared. If you see no action happening with someone in your downline, it may be a “silent talker.” In other words, someone who talks about recruiting, but is silent when it comes time to recruit.
You MUST communicate with folks if you are going to have success in the marketplace. Imagine — fooling yourself into believing you are truly working this network marketing business this way. NOT!
2) The Distributor is not talking to enough people.
This is an interesting thing. There seems to be a comfort level with people that says, “I have talked to “X” number of people, and nothing is happening, so that means I can’t recruit because this doesn’t work…” Again–NOT! I have said this over and over:
INFERNO Secret:
One of the biggest reasons failure occurs in Network Marketing, is too many distributors spend too much time with too many people who have too little interest.
Talk to a lot of DIFFERENT people. It amazes me that someone can say they talked to a lot of folks, and in reality they talked a lot to a few folks who have little interest — all because they don’t have to go out and talk to NEW people.
INFERNO Secret:
In recruiting, NEW blood keeps the heart of your business pumping.
Talk to ENOUGH people and talk to people ENOUGH but don’t turn them off. Go on to a new person, and see what happens with that person verses trying to force someone into the business who later will only leave with a bad taste.
3) The Distributor is not talking to the right people.
Wasting massive amounts of time.
That is what most distributors do when recruiting, and continue to do. They talk to the wrong people, and then bring in the wrong people and then have a downline of mostly wrong people.
Who are the right people?
People who light up and catch fire when you show them this business, and then light other’s up when they talk. Not someone who complains after only 2 days because the application is the wrong color, or the wrong size. Or the upline is not doing enough to welcome them aboard. 2 phone calls is not enough– you know the type.
There is what we call the “Recruiting IQ” and that helps tell you if they are the right one. IQ stands for “Ignite Quickly”. And if they catch fire quickly they have a great chance of being the “right one” to pursue in network marketing.
And here is a Secret:
To attract the Right One, you must BECOME the right one. You must become who you want to attract into this business through personal development and empowerment.
4) The Distributor is not talking right to people.
This is a business of communication and of verbiage and emotion as well.
INFERNO Secret:
A lot of distributors are simply saying the wrong things to the wrong people with a wrong message. You must talk to people with a YOU focus. it is called the T.I.N.Y Focus.
Their Interests Not Yours.
And you focus whether online or offline, on what interests them and do it Professionally.
Nothing turns someone off worse than a self focused and self absorbed distributor who is only focused on recruiting a person for THEIR reasons. Not the reasons of the prospect. And the words they are using reveal a lot…
“Me –me –I — I –me –me –I — I — me– me –I — I — me — you”.
INFERNO Secret:
You should say the word “You” at least 4 times more than the word “I” or “me”.
Exercise:
Here is an exercise. Try recruiting someone without using the word “I” or “me”. Use we and us and see how the prospect’s interests increases as you use YOU 4 times more than Us or We.
5) Talking too much to people you are talking to.
Some folks have diarrhea of the mouth. And they talk. And talk. And they talk. And then talk. And talk. And talk. And by the time they finish –the mlm prospect is finished.
Don’t “Dump” on people! Create a RECRUITING ENVIRONMENT that allows the prospect to do most of the talking. Ask a lot of questions.
Listen a lot of minutes. Ask a lot of questions.
INFERNO secret:
Most people LOVE to have an audience, but they hate to BE an audience. You BE an audience of one, for massive listening to your prospect, and don’t create a “Sat Chat.”
What is that?
A Saturation chat–where they feel saturated with your words and info, and feel they have enough information to tell you…No.
If you are going to be a HOT recruiter, you must CONNECT with your folks. And the best way to do that is to become an audience of one. And ask a lot of “Magnetic Questions.” If you do, you will find massive Success in Network Marketing and MLM
blessings…doug
(c) 2008/ all rights reserved
MLM Training- The Success Power of Listeningin Network Marketing
March 9, 2008
“Wisdom is the reward you get for a lifetime of Listening when you’d preferred to talk.”
Doug Larson
Less is More. Especially in Network Marketing and MLM.
What does that mean?
Less talking is more powerful in network marketing, as you increase your arsenal to succeed and win and expand your bullets to hit the Victory bullseye through the Incredible Power of–
Listening.
Do you realize Listening is a Power that can be exercised and tapped into and with it, you can change lives — including your own with in mlm business?
My mentor taught me that.
I can hear him now–”Doug, Listening is the Million Dollar Skill. Master it, and you have mastered the Power Core of Communication, Connection,and Caring in Network Marketing found in the Heart of Success”.
If you study great leaders, most were great listeners, and learned from it.
If you study the superstars of mlm, you will find the same, as most are great Listeners.
Who do you know that is a great leader in Business or your Community?If you study them, study their Listening habits. Study how they listen, how often, why they listen, and how they respond.
It could be a million dollar education.
When you listen next time with someone as you are talking or presenting to them, give 100% attention,and don’t let anything distract you.
Remember — this is their time with you. Respect it.
Lock onto not just the Moment, but the Message within the Moment. REALLY Listen and you will be suprised what you hear that you’ve missed before.
For this article, let’s engage:
1) An Active Listening. Not just with your ears, but also with your eyes and heart.
2) A Powerful Body Language. Look in your folks eyes, and lean their way, to show connection.
3) A Caring Focus. Listening starts with the heart.
4) A Content focus. Listen for the content,not just the intent.
5) An Empowering Attitude. Encourage and edify all that has been said, show gratitude for them thinking enough of you to share.
When you listen, you are:
Leveraging (& ) Increasing Success That Empowers Now.
Your Listening will Leverage the Power found within it to Increase Success in Empowering the Now.
Absolutely nothing can Empower a situation, a moment, or a person, for Success in Network Marketing,like Focused, Magnetic listening.
People are not only Attracted to it but compelled to be a part of it and are drawn towards it.
The Power of Listening truly is the “Million Dollar Skill” in MLM.
Most People treat it like a 5 dollar attitude.
My Mentor also said:
“The last word in listen is ten. Listening is 10 times more Powerful, and Success Attracting in the long run, than talking.”
Are you Listening? That is THE secret to Communication Success in MLM and Network Marketing.
blessings…. doug firebaugh (c) 2006/ all rights reserved





